Debugging your recruiting funnel: the 3 metrics that matter most
Treating your recruiting funnel like a product will help you solve the right problems and close better candidates faster.
Tips for founders to improve their technical writing
How to find great topics, get over your writer's block, and stay organized.
Good and bad reasons to be open source
How to think (carefully) about why products should or shouldn't be open source.
There are a lot of developer tools out there
Some data on how saturated the world of developer tools has become, and why you need to stand out.
Inside the engineering pipeline that replaces an entire SDR team
A practical look at how Troy at WarpStream builds automated pipelines instead of hiring SDRs.
Sales prospecting is becoming an engineering problem
Forward thinking teams are starting to choose automated pipelines over teams of low skill SDRs.
Don’t price your product until you absolutely have to
Good pricing is about figuring out what your concrete value is to an organization: don't rush it.
Common mistakes with early pilots
Ways that founders tend to mess up their first few pilots, so you can try and get yours right.
Tips for building stronger OSS communities
Lessons learned from working on open source community at HashiCorp and more.
You’re going to fail your first pilot, and that’s okay
Don't freak out if your first POC doesn't go as planned – failing is actually good, if you can learn to do it well.
Essential frameworks for early stage technical recruiting
Replicable, data-driven frameworks for assessing and closing top candidates.
How do I (and should I?) hire a Developer Advocate?
Two types of developer advocates and how to hire and evaluate them.